We facilitate our client’s objective to grow, consolidate, or pivot.

Below are some of our services and examples of Nickels Group deliverables.


Digital Transformation

Update your brand’s digital strategy
– Digital toolbox for website, ecommerce,
immersive environments

Brand Reinvention

Achieve a new vision for your brand
– Brand positioning, logo, identity

New Retail Paradigm

Adapt to the evolving retail environment
– Retail Strategy, store design, ecommerce

Market Pivot

Identify and leapfrog market
opportunities to expand your brand
– Go-to-market strategy

Product Innovation

Explore new opportunities to expand target audience and product architecture.
– Product development opportunity 

Value Proposition Definition

Leverage what consumers really value
about your brand.
– Communicating your differentiator
to the market

Social Impact Maximization

Tell an authentic brand story at every customer touchpoint
– PR and influencer strategy and content

Executive Coaching

Be your best self. Jill will be your spirit guide as you build a fulfilling platform in which to make professional and personal decisions


Working with Jill was always both invigorating and inspiring. Her unwavering positivity and tenacity was consistently met with true passion for what she does and deep expertise in her field.


Chief Marketing and Communications Officer at Dohmen Company Foundation